Amazon Music originally launched without a free offering for listeners, so when they wanted to launch an ad-supported free tier they approached the Advertising User Experience team to determine the best experience. I supported the work from the listener experience, advertiser interface experience, audio ad editing and creation, and agency collaboration. I also lead the launch of exclusive interactive audio ads with Alexa on the User Experience side.

This project cannot be shown in detail publicly. Please contact me with questions.

My role in the project:

• UX Design

• UX guidelines creation (for internal and external agencies)

• Audio editing